MASSIVE MTN Nigeria Job Recruitment

  • Coordinate market opportunity identification via market research and demand assessment activities to ensure effective development and management of highly differentiated broadband value propositions
  • Develop and execute plans for sustainable market development
  • Develop comprehensive product requirements/designs and collaborate with the Design team on implementation
  • Manage the development process of propositions/offers, products & services, from idea generation to product launch/support to ensure business set targets are met
  • Support the business operations divisions and work with cross-functional teams including Project/Demand Management, Design, Revenue Assurance, Quality Assurance, Compliance, Regulatory, Go-To-Market, Business Intelligence teams to launch propositions/offers, products & services
  • Drive continuous improvement initiatives and enhanced operational efficiencies including special focus on managing products resulting in creation of product encyclopedia with all product/service features and tariff optimization
  • Develop effective partnerships with suppliers and vendors to launch quality products & services and ensure customer satisfaction
  • Define and implement communications strategies that will support a differentiated MTN brand position that sets the organization apart from the competition
  • Identify consistently the most effective media to communicate the MTN Brand in the marketplace
  • Collaborate with complementary value-added service providers to co-create differentiated propositions that address customers’ needs effectively
  • Drive the adoption of new growth opportunities for the business within the market
  • Oversee the initiation and management of go-to-market activities targeted at identified market segments
  • Design and carry out periodic enhancements of customer journeys for each existing and new product
  • Create awareness for existing and new broadband products by leveraging on traditional and new communications media
  • Define campaign objectives for each new product and enhancement initiatives
  • Determine the best marketing campaigns, channels, sales strategies and pricing models to ensure sustainable success for MTN broadband products
  • Evaluate the financial viability of existing and new products and segments based on historical and projected product uptake, revenues, operating costs and capital costs
  • Ensure full understanding of the telecommunication industry (Global and Local) trends and developments in order to assess the strategic technology and regulatory impact on MTNN’s current and future business.
  • Establish processes and standards for impact assessment, and evaluation of systems and technologies with regards to customer experience
  • Review market intelligence and competitor insight, develop approaches for penetrating the markets, identifying constraints, challenges and trade-offs of the go-to-market approaches
  • Monitor and review on product profitability and market segment performance trends
  • Partner with MTNN’s Ecosystem Value-Added Service (VAS) Partners to deliver business value
  • Develop the framework for technical and commercial knowledge transfer and establish same as a key component of the employee performance management system within the Market Development Unit


  • First Degree in Economics / Business Administration/Other relevant commercial disciplines preferred
  • Fluent in English
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