Marketing Officer (Junior Level) at Food Concepts Plc

Table of Contents

Job Objective
  • Supervise and execute final yard branding and marketing initiatives that ensure increase in brand visibility, increased share of voice, brand recall, customer acquisition and ultimately leading to increased sales and superior brand equity and goodwill
Job Responsibilities

Marketing Operations:

  • Contribute in the implementation of marketing strategies.
  • Support the department in ensuring effective marketing operations across the business.
  • Follow up on vendors for marketing materials and brand collaterals.
  • Assist with New store opening support items requisition and shipment of all brand collaterals to designated store locations.
  • Liaise with all internal stakeholders (Departments, company-owned & Franchise stores) to provide marketing support required at any given time.
  • Assist with signage concerns and resolution.
  • Generate lead and drive bulk orders for the business.
  • Assist with follow up on vendors’ payment with finance.
  • Perform any other related functions that may be assigned from time to time.

Relationship Management:

  • Identify, cultivate, and manage the CR, PX & CB brand relationship with strategic partners to deliver optimally on brand plans. In achieving this, it must also be ensured that brand guidelines and performance standards are clearly defined and communicated to all key stakeholders
  • Own and drive the implementation of brand visibility, merchandising and representation according to brand guidelines across the CR, PX, CB Brands.


  • Ensure compliance with any and all requirements defined/established by Government Regulatory agencies who have an over-sight responsibility of the Department’s activities
  • Ensure compliance with confidentiality of Trade and Brand Secrets

Key Performance Indicators:

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